4 Steps in Writing an Ecommerce Site Proposal

by Ruben 2 Minutes

If you’re working as a freelance contractor and do not use proposals as your standard business practice, it’s time to give your business an update. The proposal outlines the scope of the project and what the client can expect upon taking advantage of your services. Building a solid clientele isn’t easy. It takes a lot of time and effort. You certainly want to make the task easier and a lot more productive. Ecommerce site proposals have helped countless web designers, developers, SEO professionals, writers, and other professionals land well-paying projects.

The benefits of ecommerce site proposal are well-known. Yet, there are still a significant number of people who don’t take advantage of them. This is mostly because they don’t know how to write a good proposal or don’t have the time to do it. Here’s where BidSketch comes into the picture. In essence, you’ll have the basic template to work on. Just enter the details of the project into the professionally-made solution and it will generate an ecommerce site proposal that is just right for your needs.

Depending on the client and the specific project you’re bidding on, you may have to include special details into the structure. These may involve the following:

Defining the project scope – include exactly the kind of services that the client will receive and the estimated timeframe of completion. It is also important to define the ownership rights to the work and the final deliverable to the client. If you intend to use third party materials to do the work, make sure that the client is aware of that as well. Remember to avoid using propriety materials that the client and/or future designers may not have access to unless you tell the client first. Otherwise, this can leave a bad mark on your reputation.

Estimating the costs – while it can be difficult to provide an accurate quote for a custom-made ecommerce website, you can quickly provide a summary of your piece-by-piece rate for each element of the website. For example, most web design companies have separate charges for logos, SEO services, and web design. You may want to attach a company brochure that summarizes these costs and the “package” rate if they ask you to build their entire website.

Clearing the terms of payment – a lot of disagreements between clients and contractors occur not because of the agreed-upon cost of the work but because of other charges. These include shipping fees, PayPal transaction fees, long distance calls, and printing costs among others. The time of the contractor can be placed under this category as well. There are clients who want to talk to the contractor for 3-4 hours every week without payment. It is important to set boundaries on what is reasonable.

Including a confidentiality clause – this is mostly written on the contract itself but it wouldn’t hurt to include this on the ecommerce site proposal as well. This gives possible clients peace of mind about your discretion. In competitive bidding between two or more contractors, including such a simple thing can even make you the preferred freelancer in the eyes of the client.

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by Ruben
Ruben originally founded proposal software, Bidsketch as a one-person company while working as a software developer for a billion dollar payroll company. Since its early days as a “company of one,” Bidsketch has grown to help over 2,000 paying customers win billions of dollars in new business and save thousands of hours in the process.