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Branding: How To Understand Its Importance To Your Revenue
A while back, Bidsketch published a guide post on how to create branding proposals. It highlighted areas where you may be going wrong while drafting a proposal, and it also featured how you should vastly expand upon the language of your proposal, especially since branding in of itself is an intangible asset.
Read More7 Practical Ways to Get More (and Better) Ideas
“Where do you get your ideas from?” It sounds like such a simple question, but most people have a hard time answering it. Ask 10 people on the street where their most creative ideas come from, and you’ll get 10 different responses. Your answer is also probably different than mine, or the next person’s who […]
Read More6 Ways to Make Clients Feel Special (And Boost Retention)
Developing great relationships with your clients is an essential part of being a freelancer. This is a two way street – you need to have solid, regular, repeat business, and clients need a partner they can rely on. There is also, of course, the hard fact that an unhappy client can take to social media […]
Read MoreLead Nurturing: How To Transform Your Prospects Into Solid Relationships
So, you’ve taken the time to conceptualize and create the perfect lead generation scheme for your business. You’ve considered your sales funnel as a whole, and as such, you’ve created a comprehensive lead gen strategy that includes marketing pillars such as a content marketing blog, social media channels, and segmented email marketing lists. Your sales […]
Read MoreCharlie Munger, Mental Models, and Making Better Decisions in Business and Life
What can Charlie Munger, a billionaire, Warren Buffett’s business partner, and vice-chairman of Berkshire Hathaway, teach you about success? A lot. He’s spent over 50 years transforming himself into one of the shrewdest men in business. He’s Buffett’s right-hand man. Plenty of people have called him a “learning machine.” Munger doesn’t just try to lay […]
Read More5 Secrets to Attracting More Clients with Automated Drip Email Marketing
This is a guest post from Rob Walling, co-founder of Drip, an email marketing and automation tool. We use Drip for email marketing at Bidsketch, and this guide will give you some great ideas on how to use drip email marketing to work smarter, not harder, when it comes to growing your consulting business. OK, […]
Read More5 Top Ways to Act Confident (Even When You’re Not)
Ah confidence – that magic thing. If we could sell it by the pound, we’d be rich. Plenty of us would love to buy it! And yet it’s the one thing that tends to desert us in the face of an important interview or a new client. Do you need it? Surely everyone will love […]
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