Category: Clients

3 Ways to Land Valuable Anchor Clients

For many entrepreneurs, when it comes to lead generation, it’s either feast or famine. How do you find the right balance? Susan, a freelance web designer, came to me searching for a way off the freelance rollercoaster. Like many entrepreneurs, when it came to bringing in new work and lead generation it was either feast […]

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The Great Pricing Debate: Hourly Rates vs. Project Pricing

Have your gloves on? You’re going to need them today. That’s because we’re talking about something that’s been hotly debated among freelancers since the beginning of the profession. Of all the topics related to freelancing, from sales proposals to marketing, there’s one that always gets people heated and is met with debate on all sides. […]

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5 Key Steps to Creating Profitable Client Contracts

A good contract is vital for your profits, as it defines what your customers can expect from your services, as well as what you will get from them. Unfortunately, drafting one is time-consuming, and it can be hard to know what to include. Contracts are important, though, because while many small businesses feel they should […]

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5 Surefire Ways To Acquire High-Paying Clients

Most businesses would give their proverbial right arm to attract high-end customers in sectors where there is a good reward for the time and effort invested. However, in reality many end up chasing ever-decreasing margins to compete in crowded markets. They soon find that these elusive clients are the impossible dream. Here’s the reality check: for high-spenders, price […]

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6 Surefire Ways to Turn Hot Prospects Into Great Clients

It’s a common scenario: you’re excited about a really great prospective client, you’d love to work for them, but time goes by and either you don’t hear from them at all, or you get turned down. It’s demoralizing, it wastes your time, and you don’t want it to happen again. Unfortunately, we’ve all been there… […]

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