Category: Clients

3 Ways to Land Valuable Anchor Clients

For many entrepreneurs, when it comes to lead generation, it’s either feast or famine. How do you find the right balance? Susan, a freelance web designer, came to me searching for a way off the freelance rollercoaster. Like many entrepreneurs, when it came to bringing in new work and lead generation it was either feast […]

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The Great Pricing Debate: Hourly Rates vs. Project Pricing

Have your gloves on? You’re going to need them today. That’s because we’re talking about something that’s been hotly debated among freelancers since the beginning of the profession. Of all the topics related to freelancing, from sales proposals to marketing, there’s one that always gets people heated and is met with debate on all sides. […]

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5 Key Steps to Creating Profitable Client Contracts

A good contract is vital for your profits, as it defines what your customers can expect from your services, as well as what you will get from them. Unfortunately, drafting one is time-consuming, and it can be hard to know what to include. Contracts are important, though, because while many small businesses feel they should […]

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6 Ways to Make Clients Feel Special (And Boost Retention)

Developing great relationships with your clients is an essential part of being a freelancer. This is a two way street – you need to have solid, regular, repeat business, and clients need a partner they can rely on. There is also, of course, the hard fact that an unhappy client can take to social media […]

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6 Client Types (And How to Win Them Over)

Clients are the lifeblood of a freelancer, but sometimes they can be a challenge! I don’t know any freelancer who hasn’t at some stage wondered what the heck was going on in a particular client’s mind. Since mind reading is not a usual part of the freelance skill set, below we’ll take a look at how […]

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Tire Kickers: How To Diagnose These Time And Soul Suckers

Tire kickers… Now there’s a phrase that invites as much joy in the hearts of business owners as, say, poison ivy rash, or mosquitoes. At the very least, tire kickers are just as annoying, and at the very worst, tire kickers will make you want to scream! But just like poison ivy plants and mosquitoes, […]

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6 Reasons Why People Won’t Use Your Services

You made what you thought was a great pitch for a project and the client seemed like a perfect fit for your talents. Yet just when you were gearing up to do the work, you got a polite note saying that your services aren’t required. Or maybe you never heard back at all – “ghosting” is seen as acceptable […]

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