Category: Marketing
10 Ways to Attract More Clients with Content Marketing
No matter what you may read online, content marketing isn’t new. And it’s definitely not a marketing strategy that you have to be a specialist to understand. Content marketing has essentially been around since the first cavemen recorded stories on cave walls with charred sticks. And content marketing was really revolutionized with the adoption of […]
Read MoreWhy Would Anyone Want to Buy Your Freelance Services?
Why would anyone purchase my services? As a freelancer, have you ever asked yourself that question? Do you have an answer for it? If not, you’re going to have a hell of a time communicating to clients exactly why their hard earned cash should leave their wallets. What you need is a unique selling proposition, […]
Read More10 Attention-Grabbing Blog Post Templates for Your Freelance Blog
A few weeks backed when I tackled our Freelance Marketing 101 post, one of the most common questions I received was about content—specifically, what sort of content to create. I had mentioned that freelancers often make the mistake of creating content for other freelancers instead of their true audience; the people who want to pay for their time! Since it can […]
Read More8 Networking Skills that Every Professional Needs to Have
When it comes to most advice on networking, many business publications place too much emphasis on “what’s easy” rather than “what works”. This has only been amplified by the recent dominant presence of social media. With useless “tips” like: ‘Set up a LinkedIn profile!’ ‘Get active on Twitter!’ ‘And… um, email people I guess!’ …it’s […]
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