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How to Hack Your Productivity Like a Data Scientist

Raise your hand if you spend your workdays as productively as possible. Hand still down? Me too. I’ve yet to meet someone who has truly mastered this. Even if your productivity is pretty on point right now, there are always a few more minutes to squeeze out of each workday. Everyone wants to be more […]

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How to Write An Effective Client Contract

As a freelancer you’ve got to protect yourself from client disagreements.  Writing a great client contract is one of the best ways to avoid disputes and ensure you and your clients are on the same page.  You’ve probably heard the terms “statement of work” and “service agreement,” but do you know the differences between the […]

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3 Key Strategies for Using a Buyer Persona to Improve Your Marketing Strategy

Marketing your service business is all about showing potential customers and clients who you are, what you’re capable of, and why you’re better than the competition. However, a marketing strategy centered around you and your needs is destined to fail. If you want to attract new customers to your service business, you need to make […]

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Ask the Experts: What Is the Best Piece of Advice You Would Give a New Entrepreneur?

Are you beginning to break out on your own, and finally starting your own small freelance or “solopreneur” business? If so, congratulations—it’s a big leap. But, don’t get caught up in the thrill of entrepreneurship just yet; there are still plenty of i’s to dot and t’s to cross. The reality is, starting your own business […]

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5 Key Branding Tips to Help You Attract Better Clients

For some small service businesses, branding can feel like an ‘optional’ strategy reserved for the big names. Instead of creating a recognizable image that attracts the attention of their target audience, they market themselves as the solution to everyone’s problems. Unfortunately, when a company doesn’t have a clearly defined brand, it often creates a dime-a-dozen […]

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6 Priceless Creativity Tips from Steven Pressfield’s The War of Art

Wouldn’t it be a dream to make good money doing work that fulfills you? It’s totally possible. With the help of the internet and newer technologies, more people than ever before are doing just that. They’re ditching boring jobs and embracing lucrative – and creative – careers. You can do this too. Unfortunately, there can […]

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How to Build Your Brand as a Consultant or Freelancer

If you run a very small business, building a brand can feel a bit superfluous. However, the reality is that no matter how big or small your business, you need a brand.

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